Articles

May 8, 2016

CRM for Field Sales Reps

In the last few years we have seen a growing trend of CRM being used by companies whose sales reps spend most days “in the field”. These reps travel from meeting to meeting in their cars
May 7, 2014

Your Greatest CRM Risk

Most of our clients begin working with us after they have implemented a CRM system. The usual issue: “…our sales reps are not using the system.”
May 6, 2014

Starting Off in the Right Direction

A friend who is an IT director told me that his company recently purchased over $2.5 million of new computer servers. This was a fairly large investment for his company. In fact, the vendor was selected after six long months of intensive evaluations.
May 5, 2014

Setting the Right CRM Expectations

Why invest in a Customer Relationship Management (CRM) if your sales team does not embrace it?